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Innovation Health will offer health insurance plans via the individual marketplace for January 1, 2022

November 1, 2021 — Innovation Health®, a joint venture between Aetna, a CVS Health company, and Inova Health System will now offer Affordable Care ACA (ACA) health insurance plans for Northern Virginia area residents via the individual marketplace effective January 1, 2022. This new product will expand the range of effective and affordable health care offerings available to individuals and families.

This announcement ushers in new Gold, Silver, and Bronze health plans—all with competitive premium prices—that provide members with a quality network of local doctors and hospitals and telehealth services. In addition, members have access to unique and convenient offerings at MinuteClinics®, CVS® HealthHUBs, CVS Pharmacy® and other in-network provider locations. 

“Delivering greater value to consumers while simplifying their health care is imperative for taking care of our community,” said Sunil Budhrani, CEO and Chief Medical Officer of Innovation Health. “With the capabilities of Innovation Health, CVS Health and Inova Health System, we are better positioned to connect our community with quality, affordable coverage that supports their health needs.”

Along with an enhanced direct enrollment experience via Innovation Health’s website, the plans feature:

  • A quality network of doctors and hospitals, including Inova Health System.
  • Access to Innovation Health’s Nurse Concierges, who assist members by helping them navigate their health care journey.
  • Low-cost or no-cost visits at any MinuteClinic location across the country.
  • 20% off select CVS Health Brand health and wellness products at any one of the 10,000 CVS Pharmacy stores.
  • Simplified member experience that lets members pay their bill at the CVS Pharmacy store location and manage their account through a mobile app or the web.

“Convenience plays a big role in determining how likely someone is to receive the care they need,” said Nannette Henderson, Chief Financial Officer at Innovation Health. “Providing our local community with more affordable, better coordinated and accessible care is just one way we can help ensure better health outcomes.”

Innovation Health® individual and family plans are now available during the Affordable Care Act (ACA) Open Enrollment period by shopping and enrolling at from November 1, 2021 until January 15, 2022.


About Innovation Health

Innovation Health provides health benefit plans to more than 125,000 members. It is the result of a unique payer-provider relationship between Aetna, a CVS Health business, and Inova Health System. Innovation Health was formed as an innovative, higher-value, health care coverage solution for employers and individuals in Northern Virginia, Maryland, and D.C. With a mission to deliver improved health outcomes, Innovation Health provides members with convenient access to personalized, coordinated care. Visit for more information. 

About CVS Health

CVS Health is the leading health solutions company, delivering care like no one else can. We reach more people and improve the health of communities across America through our local presence, digital channels and over 300,000 dedicated colleagues – including more than 40,000 physicians, pharmacists, nurses, and nurse practitioners. Wherever and whenever people need us, we help them with their health – whether that’s managing chronic diseases, staying compliant with their medications, or accessing affordable health and wellness services in the most convenient ways. We help people navigate the health care system – and their personal health care – by improving access, lowering costs and being a trusted partner for every meaningful moment of health. And we do it all with heart, each and every day. Learn more at

About Aetna

Aetna, a CVS Health business, serves an estimated 34 million people with information and resources to help them make better informed decisions about their health care. Aetna offers a broad range of traditional, voluntary and consumer-directed health insurance products and related services, including medical, pharmacy, dental and behavioral health plans, and medical management capabilities, Medicaid health care management services, workers' compensation administrative services and health information technology products and services. Aetna's customers include employer groups, individuals, college students, part-time and hourly workers, health plans, health care providers, governmental units, government-sponsored plans, labor groups and expatriates. For more information, visit and explore how Aetna is helping to build a healthier world.

About Inova

Inova is Northern Virginia’s leading nonprofit healthcare provider. Our mission is to provide world-class healthcare – every time, every touch – to each person in every community we have the privilege to serve. Inova’s 19,000 team members serve more than 2 million individuals annually through an integrated network of hospitals, primary and specialty care practices, emergency and urgent care centers, outpatient services and destination institutes.  

Inova’s five hospitals are consistently recognized by the Centers for Medicare and Medicaid Services (CMS), U.S. News & World Report Best Hospitals and Leapfrog Hospital Safety Grades for excellence in healthcare.

Inova is home to Northern Virginia’s only Level 1 Trauma Center and Level 4 Neonatal Intensive Care Unit. Its hospitals have a total of 1,936 licensed beds. More information and statistics about Inova can be found at


Media Contact:

Sasha Bennett

Health plans are offered and/or insured by Innovation Health Plan, Inc. (“Innovation Health”). Innovation Health is the brand name used for products and services provided by Innovation Health Plan, Inc. Innovation Health Plan, Inc. is an affiliate of Inova and Aetna Life Insurance Company and its affiliates (Aetna).  Aetna provides certain management services to Innovation Health.  

The 20 percent savings is restricted to items purchased for the member, spouse or dependents. Excludes prescriptions, alcohol, tobacco, lottery tickets, postage stamps, gift cards, money orders, pre-paid cards, photofinishing, purchases and are not valid on other items reimbursed by a governmental program.

Aetna, CVS Pharmacy®, Inc., which owns CVS® HealthHUB™ locations, and MinuteClinic®, LLC (which either operates or provides certain management support services to MinuteClinic-branded walk-in clinics) are part of the CVS Health® family of companies.


Now that’s innovation

Innovation Health is transforming the health care journey. Through innovative programs, coordinated care, and remarkable access, our health plans are personalized to fit our members’ needs. Discover how we are helping members achieve their health ambitions right in their community.

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Legal Notices & Privacy Policies

Health benefits and health insurance plans are offered and/or underwritten by Innovation Health Insurance Company and Innovation Health Plan, Inc. Innovation Health Insurance Company and Innovation Health Plan, Inc. are affiliates of Aetna Life Insurance Company and its affiliates (Aetna). Aetna provides certain management services to Innovation Health. Each insurer has sole financial responsibility for its own products. Aetna and CVS Pharmacy®, Inc., which owns CVS® HealthHUB™ locations, and MinuteClinic®, LLC (which either operates or provides certain management support services to MinuteClinic-branded walk-in clinics) are part of the CVS Health® family of companies. 

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